For the PERC Varsity collection, we took a nostalgic trip back to the 1960s — drawing inspiration from letterman jackets, team pride, and that classic all-American school spirit. The collection launched during the holiday season (and since we’re deep in Georgia BullDAWG country), so the team and I leaned into warm reds and creamy tones. We gave our iconic panther brand mark a retro twist, turning it into a fierce mascot on two legs. From felt pennants and wool hats to cozy travel mugs to keep your coffee warm all winter, every piece in the collection brought that vintage varsity vibe to life. This one reached further back into the past than our usual nostalgia, and I couldn't be more stoked with how it all came together!